Real Country Strategic Project

Coonamble, Gilgandra, and Warrumbungle Shire Councils (the Councils) are working together to enhance the visitor experience associated with the rich natural landscapes of the Real Country region. The Real Country Tourism Experience Business Case and Strategy project builds on this collaboration between the Councils, with funding support received through the NSW Government’s Business Case and Strategy Development Fund.

The Engagement Report attached provides a comprehensive outline of the strategic activities and methodologies used to engage stakeholders, gather insights, and cocreate a series of vibrant infrastructure projects and input into the cohesive Marketing Strategy for the Real Country project. The engagement process, designed to complement existing research, has explored the collective desires of the community, key stakeholders, and industry partners. Through a series of workshops, interviews, surveys, and engagement efforts, the voices and aspirations of each local community have been heard and incorporated into the strategic planning process.

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To learn more, read the attached DRAFT documents regarding the Real Country project.